2010 Ford Mustang To Debut at LA Auto Show

Earlier today, when Ford announced plans to counter its largest ever quarterly loss, we also learned the 2010 Ford Mustang would be revealed to pumping bass and epileptic-unfriendly lights at the 2008 LA Auto Show in November. We know the car arrives in showrooms early next year, and what's a new car without the lasers and dry ice of an auto show unveiling? But why LA and not Detroit?

Our sources tell us the reason the Giugiaro concept-based 'Stang is coming to LA is partly due to the lucrative convertible market represented by sunny California, but also because it offers Ford the opportunity to become the star of the show.

Despite being located in the civilized world, LA is still eclipsed by Detroit's NAIAS, which sees a huge number of new models unveiled each year. By unveiling the Mustang in LA, Ford hopes to guarantee more coverage.

Ford brings 2010 Mustang out to play at Road America

Just as photos of the production version of the Camaro popped up on the web last week ahead of tomorrow's unveiling, Ford decided to trot out the 2010 Mustang this weekend. Unlike the fully-revealed Camaro, the '10 Mustang remained heavily camouflaged as it acted as the pace car for the Kohler International Challenge vintage race at Road America. The prototype 'Stang lead a plethora of ponies from throughout the nameplate's lineage around the natural terrain course at Elkhart Lake, Wisconsin. The Saturday Mustang Corral also was treated as a celebration of the 25th anniversary of the Mustang GTP that won in its debut race at Road America. We won't be seeing the updated Mustang in its birthday suit until Ford drives it onstage at the Los Angeles Auto Show in November. In the meantime, you can check out the photos that Ford took of this event in the gallery below.